How are SWM Tags better than barcodes?


There are several reasons why SWM tags are far superior than barcodes:

  • Barcodes are difficult to scan due to the curvature of a bottle
  • Barcodes carry only a limited amount of information and may not properly identify an individual bottle
  • Many wine producers recycle barcodes and therefore you aren’t guaranteed that the barcode actually maps to your bottle
  • Barcodes don’t contain any error correction making them more difficult to read successfully unlike a SWM Tag that has error correction built in
  • Barcodes must be read by a scanner unlike a SWM tag that can be simply be tapped